(1) The first display screen ever viewed by the public. Depending on whether “screen” means electronic or not, the first screen was either a movie theater screen or a TV set.
(2) The computing device people use most of the time (where they go “first”). First screen is a marketing term that focuses on which devices get the most attention: smartphone, tablet, laptop or desktop computer.
The first display screen was most likely a television set or the screen in a movie theater. With the invention of the projector in 1895 and the invention of the electric television in 1927, people started looking away from books and towards screens. While televisions and theater screens didn’t become household names immediately, the two became the initial first and second screens that people viewed. […]
Push notifications are messages that will show up on the phone of the person with your app downloaded, without being as invasive as a text message or email, and without needing to actually open the app. They can take different forms, such as a banner or alert, and can be accompanied by a notification sound. […]
An example of a QR Code being scanned
Today, more than half of all Americans are smartphone users and mobile marketing is taking advertisement to another level. QR Codes are groups of pixelated squares that can be used to hold information such as phone numbers or websites. […]
By Deanna Albert
So, class, what are GPS Check-Ins and QR Coupons?
A GPS Check-In makes it possible for your customers to share their location on social media at times when they might want to let other people know where to get great food, products or service, such as when they’re visiting your establishment. Furthermore, when using this feature inside of your app, we’ve made it possible to give rewards for ‘checking in’ a certain number of times. A reward of your choice can be put in that will be activated once the user has ‘checked in’ to your GPS coordinates a certain number of times.QR Coupons are another way to offer a reward for being your customer. A QR code, as discussed in one of our other classes, is similar to a bar code that can be scanned by phone cameras and can link to a website or other information. You can print a QR code on anything that your market base will see; they can scan it with their phones to get a coupon.
Why Apple Pay?
The main reason a consumer would want to use Apple Pay is because of its security features. Apple Pay uses near-field (NFC) communications which passes encrypted data back and forth, and uses a one-time token for transactions. The company never gets to see or store your credit card information. […]
Restaurants can improve traffic by using a mobile app. Our app features make it simple to make an online reservation or provide a mobile take out option. Through push notifications restaurants can let customers know when there is a special or any upcoming events. Geo-fencing notifications target customers that are nearby […]
Check out our newest app Roc Resto-Lounge and Fashion located at Coral Square Mall in Coral Springs.
Roc Rest-Lounge & Fashion is the new entertainment destination that adapts to you: Restaurant, Lounge, Fashion, Cafe and Music all under […]
So you have a great product and you have someone ready to buy, but the only problem is they only have a debit card or credit card. More than 70% of U.S. adults have smartphones, and more than one in five have already used a “mobile wallet” in the past 90 […]